Four Decades with Ella Baché
Meet Sima Iranfard, Ella Baché Salon Owner at Mt Gravatt, Queensland. Sima has been a member of the Ella Baché salon network for almost four decades.As Ella Baché marks seven decades of individualised Skin Solutions in Australia, we take a look at the brand’s rich history through the eyes of one of our industry leading skincare therapists and Ella Baché business owner.
A Journey of Passion and Dedication
“My journey with Ella Baché began in 1984 when I studied at the Ella Baché College.It was here that I was introduced to the brand, from there, I regularly attended the Ella BachéBeauty College and product training, fully immersing myself in the results driven ingredients and in-depth knowledge Madame Baché had of the skin.”
Fast forward to 1990 and I manage the Ella Baché salon in Kenmore. It was here that I fell in love with the unique philosophy, quirky advertising and the comprehensive training provided”.
Longevity and Commitment
In her 39 years as a part of the Ella Baché from the college to salon ownership, Sima has witnessed firsthand the evolution of the brand.
“Ella Baché has always been a family business with a strong commitment to quality ingredients and leading education for their beauty therapists.”
When chatting with Sima, she talks of the significance of celebrating 70 years of skincare and running her own business throughout the decades -
“It makes me so incredibly proud to be part of a brand that is so deeply ingrained in Australian skincare history, one that is recognised across generations. It not only highlights’ the brands’ philosophy, but also celebrates the dedication and research spent formulating products tailored to Australian skin.”
Personal Touch and Client Connection
“At our salon, we ensure our clients feel connected to the Ella Baché heritage by sharing the brands history, the unique ingredients used by Madame Baché, and her cultural influences.It is this personal touch that enhances the client experience, fostering a deeper appreciation for the Ella Baché legacy.”
Reflecting on her experiences as an Ella Bachétherapist, Sima recalls transforming young clients’ skin and confidence through personalised Ella BachéSkin Solutions.
“It is incredibly rewarding to witness the positive impact our treatments have on our clients’ lives.”
Favorite Products and Moments of Pride
When asked about favorite products, Sima mentions the iconic Floral Oil and Crème Tomate, noting their nostalgic scent and meaningful memories associated with Ella Baché.
“Every product holds a special place in my heart, and while Ella Baché continues to evolve and innovate, they never lose sight of their heritage and purpose; giving clients the confidence to love the skin they’re in”.